敁珗辦畦

敁珗辦畦 discusses growth strategy with InPublishing

Feb 13, 2019

Its all about engaging and empowering, rather than micromanaging. Following on from the recent acquisition of Rhinegold publishing and its portfolio of music magazines, 敁珗辦畦 spoke to Meg Carter from InPublishing about the company's rapid and continued growth over the last 5 years.

Since 2013 the 敁珗辦畦 has increased its annual turnover from 瞿16m to 瞿43m and is now projecting to hit 瞿50m this year, a year earlier than planned. In a wide ranging interview, Mark discussed how this has been achieved and what challenges this has presented to the company.

Probably what this demonstrates is that we are bucking most of the publishing trends we seem to be doing pretty well. It is a reflection, I think, that we are not facing some of the same problems many publishers are. We all live in challenging and difficult times, so you always have to be one step ahead of where you want to be. I am not and dont want to sound complacent.

The interview focused on three key elements that Mark feels are behind the company's success. Having a growth strategy that will take advantage of opportunities when they present themselves, onboarding brands in a way that empowers staff and a diversification of the business to help spread risk.

A lot of our acquisitions have been, to a large extent opportunistic. We acquire when we see magazines or brands or companies we feel we can extract more value from in particular by developing synergies around them.

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